LFA Behind The Scenes – Meet Shannon

MEET SHANNON - PR MANAGER
 

Shannon is a Northern Irish bookworm and office DJ whose passions include feminism, gingers, and pickled onion Monster Munch. When not watching Bake Off, you'll find her playing darts with Cecilie.

 

What do you put on your toast?

An unhealthy amount of Lurpak and usually some of Cecilie's cheese (sorry).

What’s your feel-good song?

When You're Gone by Bryan Adams and Mel C - it reminds me of moving to Brixton and it's just SO GOOD.

Ask your best friend to describe you in 3 words:

"Ambitious/ Endearingly awkward but not at all awkward - I don't know how to phrase it/ What's a word for people who people gravitate towards, do you get me?"

(She's great at this 3 words thing)

What are you most proud of?

Surviving my first year in London after moving here alone. It was challenging and at times really lonely, but I've come out with a great friends and a job I love.

You can only watch one film for the rest of your life. What is it?

Willy Wonka & The Chocolate Factory (the Gene Wilder one, obviously).

What’s the best discovery you’ve ever made?

LFA (I'm not just trying to earn brownie points, promise..) - I've learned so much in the past 7 months, and plus the girls actively encourage me playing Taylor Swift in the office. Win win!

Something you want to achieve in the next year?

To get my writing published in a magazine - watch this space!

What’s your favourite smell?

Petrol. Sweet, sweet petrol.

What would you tell your 15-year-old self?

For heaven's sake stop texting that boy whilst on holiday - Mum will use that £500 phone bill against you for the rest of time.

What are you having for dinner tonight?

Probably a pizza from Mamma Dough in Brixton. I have no willpower.

Follow me on: @shannonlchristie

 
Read more from LFA
The rise of TikTok and why should some brands be using it?
The rise of TikTok and why should some brands be using it?

Being game-changers in the world of social media and marketing, Instagram has had a massive influence on how brands are building their presence. And now TikTok is following in the footsteps and has increasingly become more popular. But what’s the difference between the two in terms of marketing? And why might now be a good time for some brands to consider TikTok as a part of their social strategy?

LFA's lockdown lowdown
LFA's lockdown lowdown

To help you cut through the online noise, we've rounded up our top reads for the month. Whether you're after something insightful or cheerful, we've got you covered.

The women behind the brands of LFA
The women behind the brands of LFA

Here at LFA, we feel so lucky to work with a whole host of incredible and inspiring women. With International Women’s Day coming up this Sunday, we thought what better time than now to celebrate the wonderful superwomen behind our brands.

The LFA Valentines Edit
The LFA Valentines Edit

Valentines or Galentines..here’s a few of team LFA’s picks.

2019 in events
2019 in events

From gin launches to influencer collaborations, take a look at a handful of our great clients’ events in 2019 here.

The LFA Christmas Gift Guide
The LFA Christmas Gift Guide

The season of gift giving and mulled wine is well and truly upon us! With just one week to go until Santa comes to town we thought we would share with you team LFA’s Christmas wishlist…

Christmas shopping: Festive pop-ups in London
Christmas shopping: Festive pop-ups in London

Got Christmas shopping on your mind? Whether you’re on the lookout for jewellery, knitwear or household goods these great and festive London pop-ups have got you covered. Perfect for ticking off your gift list well in time for the big day.

The aesthetics of authenticity: Sincere or strategy?
The aesthetics of authenticity: Sincere or strategy?

In a rapidly evolving mediascape, the way in which individuals and brands present themselves online is subject to drastic change based on current trends. A noticeable shift towards more honest and relatable social media presences calls into question the ‘authenticity’ of authenticity.

London, Paris, Milan… OSLO! The six designers putting Norway on the fashion map
London, Paris, Milan… OSLO! The six designers putting Norway on the fashion map

Here are a few of the Norwegian brands that are making waves within the fashion industry, and that is putting Norway on the map in terms of fashion.

Is PR still relevant in the digital age?
Is PR still relevant in the digital age?

Whilst traditional press outlets may be having some upsets at the moment (even online publications), PR still holds a level of credibility that cannot be matched by any other avenue. Here we explore why:

Rosie Davies