Being game-changers in the world of social media and marketing, Instagram has had a massive influence on how brands are building their presence. And now TikTok is following in the footsteps and has increasingly become more popular. But what’s the difference between the two in terms of marketing? And why might now be a good time for some brands to consider TikTok as a part of their social strategy?
Read MoreTo help you cut through the online noise, we've rounded up our top reads for the month. Whether you're after something insightful or cheerful, we've got you covered.
Read MoreHere at LFA, we feel so lucky to work with a whole host of incredible and inspiring women. With International Women’s Day coming up this Sunday, we thought what better time than now to celebrate the wonderful superwomen behind our brands.
Read MoreValentines or Galentines..here’s a few of team LFA’s picks.
Read MoreFrom gin launches to influencer collaborations, take a look at a handful of our great clients’ events in 2019 here.
Read MoreThe season of gift giving and mulled wine is well and truly upon us! With just one week to go until Santa comes to town we thought we would share with you team LFA’s Christmas wishlist…
Read MoreGot Christmas shopping on your mind? Whether you’re on the lookout for jewellery, knitwear or household goods these great and festive London pop-ups have got you covered. Perfect for ticking off your gift list well in time for the big day.
Read MoreIn a rapidly evolving mediascape, the way in which individuals and brands present themselves online is subject to drastic change based on current trends. A noticeable shift towards more honest and relatable social media presences calls into question the ‘authenticity’ of authenticity.
Read MoreHere are a few of the Norwegian brands that are making waves within the fashion industry, and that is putting Norway on the map in terms of fashion.
Read MoreWhilst traditional press outlets may be having some upsets at the moment (even online publications), PR still holds a level of credibility that cannot be matched by any other avenue. Here we explore why:
Read MoreSay hi to Sophie - the newest addition to the LFA family as she rejoins us after interning with us 3 years ago. Read on to find out more about Sophie’s favourite spot in London and her hidden talent.
Read MoreIf you’ve got your influencer marketing strategy in place then a well thought out event is the next natural step. Why? It can strengthen your online presence, increase engagement and help you reach new audiences.
Read MoreWe always say that we're not your typical 'PR people', and we've never gone down the traditional PR route. But what is it that makes our approach a little bit different?
Read MoreBy humanising your brand you can build trust and establish a more meaningful connection with your customers. This will also help you stay competitive in a cluttered market.
Read MoreGiving us a peek into her day-to-day life, Hannah talks houmous, Brighton and best music recommendations.
Read MoreOur chairman Milo has been in demand recently and have gained more exposure than the whole LFA team all-together.
Read MoreDespite the rainy weather we’ve got summer firmly on our mind. Scroll down to have a peek at our June picks.
Read MorePR is a key element in building your brand and securing your longevity, and should form part of any brand’s growing strategy. Here are four reasons as to why.
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